Tuesday, May 1, 2012

Youngevity on track to make Top 100 direct-sales companies

Could a Chula Vista nutrition-supplement company be the next Herbalife?
Steve Wallach thinks so. He’s the CEO of Youngevity Essential Life Sciences, which develops and sells health and wellness products — liquid supplements, weight-loss programs and skin creams — through independent distributors who mainly work from home.

Its most popular product is Beyond Tangy Tangerine, a citrus-flavored drink mix packed with vitamins, minerals and amino acids.

A newer product is a “functional gourmet coffee” enhanced with added nutrients. It also sells the ThighMaster Toning System and other products by Suzanne Somers.
“It’s not just about length of life; it’s about quality of life,” Wallach said. “If there’s a silver lining to the poor economy, it’s that people seem to be taking better care of themselves.”

A division of Youngevity® Life Sciences, Soul Purpose Lifestyle Company is a direct selling Company based in Exeter, New Hampshire. The company offers nature-based treatments for everyday bath and beauty care, aromatherapy preparations, all natural mineral makeup for women of all skin colors and ethnicities, high quality nutritional supplements, and home accents. 




*Article originally published on The San Diego Union-Tribune, LLC | An MLIM Company

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